August 19, 2014 Lydia Gable

Home Sales: Summer Isn’t Over Yet

It’s not too late to take advantage of the summer home-selling spree which typically amps up from May to August. Assuming you make the right choice by selecting an experienced real estate agent, you could be in a new home by summer’s end. Knowing how to out-list the competition and get your asking price is the first step. But there are many lesser known tips that can move the process long more expeditiously. A recent article in The Huffington Post, titled 6 Seller Secrets for This Summer’s Real Estate Market breaks down the summer home sale in a really accessible way. According to the article—next to choosing your real estate agent—the most important thing is to know your market and know your numbers. Said the feature:

Sixty percent of all homes in 2014 will be bought and sold from May to August.

The article goes on to say that you have the best chance if you put your home on the market at the beginning of the season. However while that is mostly true, you do stand a better chance, I don’t think that it’s so crucial in certain regions like Southern California where the rules can be broken slightly. So sellers, if you want to take advantage of summer home sale season, there’s still time…

Incidentally, I use all of these tips in my work with clients. So I thought I would share. Here are a few of their secrets to the “summer sell”.

  • The Price is Right … Or Is It?

Price it right, price it right! I can’t stress enough the importance of knowing how to price your home. For this you must be willing to have a good, honest conversation with a realtor who knows first-hand what works in the listing area! I live and work in Westlake Village, so when I price a home, I know exactly what I’m talking about. The key thing to remember, says the article:

Look back no more than 60 days. The sale price of homes that sold recently paints a much better picture of what to expect than the price of homes that sold six months ago.

  • Social Media Sells – Make It POP!

Make sure your listing pops on a computer AND on a smartphone. So many more buyers are looking up listings on their iPhone or iPad before they come out to buy. You can’t afford to skip this step. Ask your real estate agent if you can see other similar listings on your phone. Thu Huff Postpiece adds:

Great homes with mediocre quality photos will be quickly discarded and ultimately get less showings.

  • Manage Your Expectations

Don’t expect a bidding war on your home, says the author, Michael Corbett – they are not as common any more. But it is reasonable to expect your home to sell to one fantastic buyer for your desired asking price. While I still have bidding wars on “for sale” homes, he’s right it’s not the market of old. So really the ultimate goal is to SELL and sell well.

Lastly I would add, choose a realtor who knows the market and has weathered the rises and falls. And choose a realtor who really knows the area in which you are selling your home. There is no substitute for an experienced agent who walks the walk and talks the talk! You can’t teach experience…

Lydia Gable is an experienced real estate agent in Westlake Village with over a decade of experience. If you’re ready to sell your home, the real estate agent you choose could be a deciding factor in how quickly your property moves. In today’s world, the housing market is volatile and challenging. Choose an agent who will be with you every step of the way from listing to closing. Lydia Gable works strategically to position your home for sale right down to negotiating so you receive top dollar. Contact Lydia Gable today for a consultation.

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